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Hotel Traffic
Austin City Guide manages a network of
interactive information kiosks in 57 Austin hotels
that provide their guests with a quick
resource for
Austin restaurants,
Austin bars,
Austin golf
courses,
Austin
things
to do,
Austin shopping, and
Austin Services by
offering quick access to our website. Our kiosks also offer
hotel guests access to
printing boarding pass,
checking email, and
maps, weather, etc. These
free services help attract hotel
guests to our kiosk and deliver over
30,000 hotel guests to our guide each
month. If you wish to promote your
business to Austin hotel guests, Austin City Guide provides
a dynamic,
affordable, and easy means to reach this
niche market.
Search Engine Traffic
Our website is also prominently placed
in search engines with top 5 rankings
for many popular local search terms.
This brings an additional 50,000 -
60,000 visitors to our guide each month. All of the main areas of information in
our site are search engine optimized to
rank well in search engines like Google,
Yahoo, and MSN.
If you search for any of the following
terms our guides are ranked within the
top 5 natural search engine results: Austin Bars and Clubs, Austin Golf
Courses, Austin Things to Do, Austin
Restaurant Guide. For
composite search engine rankings, search
using
Myriad Composite Search Engine Rankings
to see your rankings in major search
engines Google, MSN, and Yahoo.
Our client listings
are also individually optimized to rank well in
search engines. Googling "Austin
imax", "Z Tejas Austin", and "Riverplace
golf course Austin" all show our content
ranked highly.
While these results vary from client to
client and search engine to search
engine, we tend to rank within the top 5
results listed. If you are
interested in getting your business
listed well in search engines, we
recommend you check our extra
information on
Austin Search Engine
Marketing and Optimization.
Understanding Our Classes of Content
Our system uses 3 classes on content: featured , basic, and free
listings. Featured listings are
listed above basic listings and both
have buttons, descriptions, and
information about what the listing
shows. Featured and basic listings
offer rich content designed to increase
the conversion rate of the number of
viewers to the number of actual
customers by offering more compelling
content. These rich content
features include videos, photo
galleries, email forms, unlimited
pictures and text, website links, online
reservations, etc. Free listings
simply offer a few brief description of
the establishment, a couple of pictures,
and a map link. To see
this in action the different classes of
content in action, please access any
section of our guide using the links
above.
Why offer free content?
Free listings help drive traffic to our website
and thus to our featured and basic listings.
When people use a search engine like Google to search for a business in
which we offer a free
listing, our page generally ranks in the top 5 options. When people
select the listing, they are introduced to our guide and
encouraged to visit featured clients as we place small advertisements to featured listings at the top of the
free listing. These small ads create an additional avenue to drive
traffic to our featured listings. To see this in action,
notice the two buttons with descriptions at the top of
Fleming's Steakhouse
free listing to other featured restaurants.
Setup Fees
We charge a $199 setup fee to design both basic and featured listings.
This includes everything but video production, which we outsource to third
parties and can range in cost from $300 - $500, depending on the shoot
time. If you already have video content, we do not charge to
integrate it into your listing.
Monthly Rates
Our regular monthly rates for featured listings is $179 per month and
basic listings are $99 per month, plus tax. Some specialty categories may
cost more and we
offer incentives for non
profit organizations and small businesses, which may pay less. Some businesses may
wish to purchase an additional listing for $25 per month.
Additional listings are most commonly used to promote the bar aspect of
a restaurant that has an active bar scene or to promote businesses with
more than one location.
Terms
All of our service agreements are month-to-month with a 30-day notice to
cancel.
Additional Information
Please
email us
or call 512-291-1162 to set up a time for a 15
minute presentation to learn more about how we can help promote your
business. |
